We know how helpful it can be to have your menu items clearly displayed when customers are looking for something to eat or drink. That's why I'm starting this business to register individual menu items and show that they are suitable for vegetarians. To register a dish, you must have a reliable and traceable supply chain for your ingredients. If this is likely to change regularly, or if the material supplier cannot be contacted, the Vegan Society's trademark is not suitable. Also consider cross-contamination as an essential part of menu item registration.
We established the International Vegan Trademark in 1990 to improve the way our products are labeled.
Demand for vegan menus has been on the rise in recent years, and orders for vegan food have risen 163% in the last year, according to Deliveroo.
Among vegans, 37.3% said that it is difficult to find a vegan restaurant when eating out, and 47% expressed concern that the food they consume may not be vegan even if they go to a vegan restaurant . With the vegan mark, consumers can trust their vegan menus and foods that are certified vegan by third parties .
Use of the Vegan Society logo on menus, packaging, social media, websites and advertisements
Vegan Society social media (38.000+ followers), website, blog post
Provision of PR access to the Vegan Society and special offers for vegan magazines
“Since we started dealing with plant-based product lines, our top priority has been to ensure that our products are certified vegan through rigorous testing conducted by vegan experts, so that consumers can enjoy our products with confidence. They supported me every step of the way with every launch, and I was very impressed with their marketing support whenever there was a new and interesting topic .”
… PIEMINISTER"The Vegan Society has provided very helpful guidelines for preparing and cooking the complete vegan version of our most beloved Burger King classic , Chicken Royal. We are so proud of the new addition to our menu . Thanks to the Vegan Society logo on 'Vegan Royal', consumers can trust that our recipes are tested and transparent."
… Burger King